Today there are 79 different Etsy SEO tools. We spent 114 hours comparing the top 50 to find the seven best you can use to top search engine results with your Etsy listings.
What is the Best Etsy SEO Tool?
1. EHunt
Our Verdict — Best Of The Best
Price: Starts at $9.99/month
EHunt is a growth-focused SEO software for Etsy stores. We think it’s the best because of its robust shop analyzer, top items analysis feature, and keyword research features.
The Best Part:
Seamless customer management. EHunt goes beyond SEO, serving as a CRM solution that allows you to import customer info via API integration, identify and remove orders with negative reviews, and efficiently manage customer messages and orders.
The Worst Part:
No built-in listing management. EHunt doesn’t offer direct listing management features within the platform, requiring you to make changes on Etsy itself.
Get it if you want a robust SEO tool that will help you capitalize on trends and monitor bestsellers.
I recommend you start with the Free plan, then get the Pro subscription plan for $19.99/month.
(free plan)
Best For
EHunt is best for all Etsy sellers who want a robust tool to cover all aspects of SEO optimization and competitor analysis.
Top Features
- Keyword goodness. Copy or export popular Etsy keywords for use in SEO content and listing descriptions.
- Top items analyses. Get detailed insights on the top 100 items for your target keywords, including rankings, categories, shipping times, and more.
- Shop analyzer. Uncover successful Etsy ideas by analyzing sales, categories, tags, listings, and reviews of experienced sellers.
- Get trendy. Identify and analyze the performance of trending Etsy tags/keywords to find your next winning product.
- Listing optimization. Use Etsy’s listing optimization features to master the art of crafting effective titles, selecting the right tags for SEO, and setting optimal pricing for your Etsy listings.
Pricing
EHunt offers four pricing plans:
- Free: Free forever, for Etsy sellers who want to perform basic keyword and shop analysis, with a limit of five keyword searches a day.
- Basic: $9.99/month for single-shop sellers who are launching their shop, with up to 100 keyword searches a day and five connected stores.
- Pro: $19.99/month (you can try it for three days for $1) for growing sellers who want deeper product, shop, and ad analysis, with up to 500 keyword searches a day and 10 connected stores.
- Elite: $59.99/month for sellers building an Etsy empire who want unlimited searches and analyses, with up to 200 connected stores.
Annual plans provide up to a 50% discount.
Try EHunt today with the free plan.
2. Alura
Our Verdict — Best For Shop Analytics
Price: Starts at $11.99/month
Alura is an all-in-one solution for data-oriented Etsy sellers. We think it’s the best for shop analytics because of its in-depth keyword researching, store performance tracking features, and user-friendly dashboard.
The Best Part:
User-friendly dashboard. Alura’s interface makes it a breeze for Etsy sellers to perform keyword research and analyze shop performance.
The Worst Part:
Can’t try advanced features. Alura doesn’t offer a free trial for premium features in the paid plans.
Get it if you want a powerful, data-oriented tool to effortlessly optimize your Etsy store’s listings and rankings.
I recommend you get started with the Free plan, then sign up for the Professional plan for $69.99/month.
(free plan)
Best For
Alura is best for Etsy sellers who want a user-friendly SEO platform to monitor and analyze their store's performance and growth.
Top Features
- Uncover the best keywords. Alura uncovers high-demand, low-competition keywords to improve your Etsy listings' search rankings and boost sales.
- Etsy listing optimization. Leverage Alura’s Listing Helper to assess your listings and get practical recommendations based on SEO best practices.
- Become an Etsy spy. With Alura’s Chrome Extension you can gather key listing intel, find best-selling items, and monitor your competitors' latest strategies.
- Get more buyer reviews. Send personalized messages to customers to get more reviews on your listings and convert more new customers.
- Robust competitor analysis. Understand what works best for leading Etsy sellers by analyzing their strategies, keywords, pricing, and niches.
Pricing
Alura offers four pricing plans:
- Free: Free forever, for brand new Etsy sellers who are looking for a basic keyword research and store management tool, with up to five daily searches per tool.
- Basic: $11.99/month (or $7.99/month billed annually) for sellers launching their shop, with up to 50 daily searches per tool and up to 100 optimized listings.
- Growth: $29.99/month (or $14.99/month billed annually) for growing sellers who want 10x more usage of every tool, the full research databases, and Etsy Ads optimization.
- Professional: $69.99/month (or $29.99/month billed annually) for multi-shop Etsy sellers who want unlimited usage of every tool, multiple connected shops, and CSV exports.
Annual plans provide up to a 57% discount.
Try Alura today with the free plan.
3. Sale Samurai
Our Verdict — Best For Keyword Research
Price: Starts at $19.99/month
Sale Samurai is a powerful SEO tool designed for growing Etsy sellers. We think it’s the best for keyword research because of its accurate Etsy search volume data, personalized tag suggestions, and solid Chrome extension.
The Best Part:
Accurate Etsy search volume data. Sale Samurai delivers precise information on keyword search volumes on Etsy, helping you identify trends and capitalize on new opportunities.
The Worst Part:
Short free trial. Sale Samurai’s 3-day free trial period can be too short for users who want to explore the tool’s features.
Get it if you want to optimize your Etsy store’s SEO with accurate search volume insights.
I recommend you start with the 3-day free trial, then get the Monthly plan for $19.99/month.
(3-day free trial)
Best For
Sale Samurai is best for Etsy sellers who want to uncover SEO opportunities and get personalized tag suggestions for Etsy listings.
Top Features
- It’s always there for you. Leverage Sale Samurai's powerful Chrome extension to uncover trending products and niches in real-time, including search volume, competition data, and related keywords.
- Stay on top of competition. Sale Samurai's Etsy analytics tools allow you to analyze competitor shops, discover their keywords, tags, and titles, and swiftly reveal hidden tags from top-selling items.
- Find the right prices. Calculate the ideal price for your products to maximize profits, considering factors such as shipping, discounts, and offsite ad fees.
- Save for later. Export essential data on related keywords, competition, and search volume using Sale Samurai’s download feature.
- Unrestricted free trial. Try Sale Samurai's premium features free for three days, and get access to test every paid feature without spending a cent.
Pricing
Sale Samurai offers two pricing plans:
- Monthly: $19.99/month for sellers who want a cost-effective SEO solution for Etsy without committing to a long-term plan.
- Yearly: $199.90/year for Etsy sellers who plan to use Sale Samurai for more than a month with a nice discount.
Annual plans provide a 17% discount.
Try Sale Samurai today with a free 3-day trial.
4. Marmalead
Our Verdict — Best For Solopreneurs
Price: Starts at $19/month
Marmalead is an Etsy SEO tool with a built-in AI shop coach, Marma, that answers your questions using your own shop stats and real Etsy market data. We think it’s the best for solopreneurs because it turns keyword data into plain advice, so you know what to do next without anyone to read the charts for you.
The Best Part:
A coach that knows your shop. Ask Marma what to call a product or which keywords to target, and it answers from your listings, your performance history, and real Etsy market data.
The Worst Part:
No free plan. Every Marmalead plan is paid, so you spend at least $19 before you see your own data inside it.
Get it if you run your Etsy shop alone and want keyword advice you can act on right away.
I recommend you start with the Monthly plan for $19/month, then move to the Annual plan for $190/year.
(starts at $19/month)
Best For
Marmalead is best for solo Etsy sellers who want clear, personal SEO advice without digging through dashboards.
Top Features
- Ask, don’t dig. Marma breaks complex keyword data into clear next steps for your listings.
- Real search numbers. See how many searches and unique visits a keyword should get from real shoppers over the next 30 days.
- Plan for the season. Check over 12 months of keyword performance plus a three-month forecast before you stock up.
- A storm of ideas. The Storm tool delivers a long list of keyword suggestions, alongside popular and similar searches.
- Graded listings. Every listing gets a simple letter grade, with SEO and Sales Factors that show you what to improve.
Pricing
Marmalead offers four pricing plans:
- Monthly: $19/month for sellers who want full access without a long commitment.
- Quarterly: $53 every three months ($18/month) for sellers who want a small saving.
- Annual: $190/year ($16/month) for sellers who plan to use Marmalead all year.
- Lifetime: $300 one-time for sellers who would rather pay once and keep access.
Annual subscriptions provide a 16% discount.
Try Marmalead today with the Monthly plan.
5. eRank
Our Verdict — Best For Beginners
Price: Starts at $5.99/month
eRank is an Etsy SEO toolkit for keyword research, competitor tracking, and listing audits, trusted by over 2 million sellers. We think it’s the best for beginners because its free plan has no time limit and asks for no credit card, so you learn the ropes before you pay a cent.
The Best Part:
A free plan that never expires. You can stay on eRank’s free membership for as long as you like, with keyword lookups and listing audits included every day.
The Worst Part:
The free plan runs out fast. You get five keyword lookups a day on the free plan, so serious research means moving to a paid plan.
Get it if you are new to Etsy and want a simple, low-cost way to start optimizing your listings.
I recommend you start with the Free plan, then get the Basic plan for $5.99/month.
(free plan)
Best For
eRank is best for new Etsy sellers who want to learn keyword research and fix their listings without a big upfront cost.
Top Features
- Keywords from around the world. Find high-performing keywords for your niche, with search data for countries around the world.
- Watch your rivals. Track competitor shops and spot the strategies behind their sales.
- Catch trends early. Follow trending products and seasonal searches across multiple marketplaces and countries.
- A health check for your shop. Listing audits catch missing tags and spelling errors before they cost you sales.
- Research while you browse. Sidekick, eRank’s Chrome extension, helps you research Etsy from your browser.
Pricing
eRank offers four pricing plans:
- Free: Free forever, for beginners exploring the tools, with five keyword lookups and five listing audits a day.
- Basic: $5.99/month (or $65.99/year) for sellers getting started, with 100 keyword lookups a day and up to five connected shops.
- Pro: $9.99/month (or $94.99/year) for growing shops, with 200 keyword lookups a day and 50 competitors monitored.
- Expert: $29.99/month (or $269.99/year) for multi-shop pros, with 500 keyword lookups a day, 200 competitors monitored, and up to 100 connected shops.
Annual subscriptions provide up to a 25% discount.
Try eRank today with the free plan.
6. EverBee
Our Verdict — Best For Multiple Stores
Price: Starts at $39/month
EverBee is an Etsy product research tool that shows real sales and revenue for any listing, trusted by more than 1 million sellers. We think it’s the best for multiple stores because the Business plan connects unlimited stores to a single account, so you research for every shop in one place.
The Best Part:
Real sales for any product. On the paid plans, EverBee shows sales, revenue, and conversion rate for any Etsy listing, so you can check demand before you make something new.
The Worst Part:
Unlimited stores cost more. The Growth plan connects three stores, so running more shops means the Business plan at $99/month.
Get it if you run several Etsy shops and want product and keyword research for all of them in one account.
I recommend you start with the free Hobby plan, then get the Growth plan for $39/month.
(free plan)
Best For
EverBee is best for Etsy sellers who run more than one shop and want their research for every store in one account.
Top Features
- Spot proven winners. Product Analytics covers millions of listings, with sales, revenue, and growth rates on the paid plans.
- Score your keywords. Keyword research comes with a Keyword Score, so you know which terms are worth targeting.
- Look inside any shop. The Shop Analyzer lets you research other Etsy shops, from their listings to their keywords.
- Analyze the tags. Growth and Business add the Tag Analyzer for a closer look at listing tags.
- See the long view. Trends and growth rates track listings over 3, 6, 12, and 24 months on the Business plan.
Pricing
EverBee offers three pricing plans:
- Hobby: Free forever, for sellers exploring their first product ideas, with 10 keyword searches and basic filters.
- Growth: $39/month (or $299/year) for sellers ready to scale, with unlimited keyword research, the Tag Analyzer, 100 AI actions a month, and three store connections.
- Business: $99/month (or $828/year) for professional sellers and brands, with unlimited AI actions, unlimited custom filters, and unlimited store connections.
Annual subscriptions provide up to a 36% discount.
Try EverBee today with the free plan.
7. Koalanda
Our Verdict — Best For Product Research
Price: Starts at $11.99/month
Koalanda is an Etsy research tool for keyword research, product research, competitor analysis, and listing SEO. We think it’s the best for product research because it lets you browse millions of Etsy listings and find the top sellers in your niche before you make a single item.
The Best Part:
Find what already sells. Koalanda lets you browse millions of Etsy listings and pull up the top-selling products in your niche, so you focus on items buyers actually want.
The Worst Part:
A limited free plan. The free plan caps both features and searches, so the full toolkit needs a paid plan, from $11.99/month (or $5.99/month billed yearly).
Get it if you want to know which products sell on Etsy before you design your next one.
I recommend you start with the Free plan, then get the Monthly plan for $11.99/month.
(free plan)
Best For
Koalanda is best for Etsy sellers who want to see which products already sell in their niche before they invest in them.
Top Features
- Keywords buyers really use. Find high-volume, low-competition keywords with real search volume data.
- Browse the bestsellers. Search millions of Etsy listings and sort out the top sellers in any niche.
- Learn from any shop. See the top-selling products and top keywords of every shop on Etsy.
- Edit without switching tabs. The Listing Editor lets you change titles, tags, and descriptions without leaving Koalanda.
- Fix SEO issues fast. Follow Koalanda’s suggestions to clear common problems that hurt your search ranking.
Pricing
Koalanda offers four pricing plans:
- Free: Free access, for sellers testing the tools, with limited features and searches and five connected shops.
- Monthly: $11.99/month for sellers who want every feature, unlimited searches, and unlimited keyword lists.
- Quarterly: $29.97 every three months ($9.99/month) with the same full feature set.
- Yearly: $71.88/year ($5.99/month) for sellers who want the full feature set at the lowest price.
Annual subscriptions provide a 50% discount.
Try Koalanda today with the free plan.
Our Top Three Picks
Here’s a quick summary of our top three picks:
- EHunt — best of the best
- Alura — best for shop analytics
- Sale Samurai — best for keyword research
Here’s a quick comparison of our top seven picks:
Tool | Entry Offer | Pricing |
|---|---|---|
EHunt | Free plan | Starts at $9.99/mo |
Alura | Free plan | Starts at $11.99/mo |
Sale Samurai | 3-day free trial | Starts at $19.99/mo |
Marmalead | None | Starts at $19/mo |
eRank | Free plan | Starts at $5.99/mo |
EverBee | Free plan | Starts at $39/mo |
Koalanda | Free plan | Starts at $11.99/mo |
Here are the top 50 Etsy SEO tools we considered in this review:
- EHunt
- Alura
- Sale Samurai
- Marmalead
- eRank
- EverBee
- Koalanda
- CraftPilot
- MakerWords
- Merch Titans
- Printful Keyword Scout
- Keyword Tool Dominator
- Keysearch
- Google Keyword Planner
- Ahrefs
- Keywords Everywhere
- Mangools KWFinder
- Optimsy
- Sellbery
- Etsy Marketplace Insights
- Pinterest Trends
- Ubersuggest
- Semrush One
- InsightAgent
- LowFruits
- Moz Pro
- SpyFu
- Wordtracker
- Serpstat
- SEO PowerSuite
- ListifyAI
- SEOlium
- SECockpit
- Keyword Revealer
- Exploding Topics
- Vela
- Twinword Ideas
- Google Trends
- BuzzSumo
- CognitiveSEO
- Keywordtool.io
- TextOptimizer
- MarketMuse
- Nightwatch
- SEOQuake
- AnswerThePublic
- Soovle
- Roketfy
- Insightfactory
- ProfitTree
Frequently Asked Questions About Etsy SEO Tools
What is the best Etsy SEO tool overall?
EHunt is our top pick because you get a robust shop analyzer, top items analysis, keyword research, and competitor shop analysis in one place. It goes beyond SEO by doubling as a CRM solution, so you run more of your shop from a single tool.
What is Etsy SEO?
Etsy SEO is the practice of optimizing your product listings with the right keywords to lift your search rankings. Etsy runs a search algorithm that surfaces listings based on what shoppers type, so smart optimization gets your items in front of the right buyers.
Which Etsy SEO tools are worth comparing?
Compare EHunt, eRank, EverBee, Sale Samurai, Koalanda, Marmalead, and Alura. Each has a strength: EHunt for overall use, eRank for beginners, and Sale Samurai for keyword research.
Are there any free Etsy SEO tools?
Yes, several give you a free way in. EHunt has a free forever plan, Alura has a free starter option, Sale Samurai includes a free trial, and both eRank and EverBee give you free access.
Which Etsy SEO tool is best for beginners?
eRank is the one to reach for when you are new. It also has a free plan, so you get a low-cost way to start optimizing right away.
Which Etsy SEO tool is best for keyword research?
Sale Samurai is our pick for keyword research, and it includes a free trial so you can dig into keywords before you commit.
How do Etsy SEO tools help sellers?
They lift your listing visibility and bring in more customers by powering keyword research, trend analysis, competitor analysis, and listing optimization. Since Etsy ranks listings with a search algorithm, optimizing your titles, descriptions, and tags gets the right shoppers to your products.
Which Etsy SEO tool is best for shops with multiple stores?
EverBee is the one to reach for when you run multiple stores, and it gives you free access so you can test it first.
The Bottom Line
To recap, here are the best Etsy SEO tools software to try this year:
- EHunt — best of the best
- Alura — best for shop analytics
- Sale Samurai — best for keyword research
- Marmalead — best for solopreneurs
- eRank — best for beginners
- EverBee — best for multiple stores
- Koalanda — best for product research