Content Distribution Platforms: Every Platform (48 Free + Paid)

Today you’re going to find new, untapped content distribution platforms you can use to amplify the reach of your content.

content distribution platforms image

Filter through the list to find the best platforms to distribute your content.

I want to distribute my content on:

I want content distribution platforms that are:

Show only platforms used in Chris’ content distribution strategy: 

NICHE MEDIA PLATFORMS

Product Hunt


Niche Media Platform

Free


Product Hunt is where people go to launch (and pre-launch) the best new products every day. Most products are SaaS tools, but you can package any piece of content into a product and promote it on the platform.

Pro Strategy: Convert your content into a pdf, then launch it as a free (or paid) product on Product Hunt.
product hunt book image

Official Website:

https://producthunt.com/

HARO


Niche Media Platform

Free


HARO is a platform you can use to pitch journalists who are looking for sources to include in their upcoming content. After signing up you’ll be added to the Master HARO list where you’ll get three emails a day at 5:35am, 12:35pm, and 5:35 pm ET.

You can choose to get all reporter enquiries in the Master HARO, or select which industry-specific queries you’d like to get.

Pro Strategy: Build quality links to your site by finding journalists reporting on sites with >30 domain authority in your specific industry (use the Moz browser extension to check domain authority). 

Reply to them within 10 minutes of their submission, as journalists are often on tight deadlines and will pick the first quality sources they can find.

HARO preferences image

Pro Strategy: Install the Keywords Everywhere browser extension, type your topic into the YouTube search bar, then look for YouTube search suggest topics with organic search volume that you can create a video on.

PAID MEDIA PLATFORMS

You choose the product you want to advertise, decide which keywords to target and how much you want to bid, then get started with a small budget.

Pro Strategy: Package your most popular content into an eBook, upload it to Amazon’s Kindle Direct Publishing (KDP) platform, then advertise it using Amazon Sponsored Products Ads.

What Platforms Should You Promote Your Content On?

There’s A LOT of content distribution platforms out there to choose from.

The key is to have a content distribution strategy that focuses on using niche,  social, and paid media platforms to consistently push people to your owned media (aka website, email list, etc).

content distribution platform game plan image

Owned media is where you can build your own audience (retargeting list, email list, and buyers list) so that over time you have your own lists to distribute content to.

To get started:

  1. Pick one platform from the list.
  2. Test promoting your content on that platform for ONE month.
  3. If it works, keep doing it. If not, come back here and try another one.

To keep yourself accountable, download my content distribution checklist and add one platform you’re going to try to the checklist.

Then let me know in the comments below right now:

What’s the one platform you’re going to try?

CONTENT
DISTRIBUTION SERIES

This is a four part series on Content Distribution.

Part 1: Strategy
Part 2: Platforms
Part 3: Channels
Part 4: Tools

NICHE MEDIA PLATFORMS


Niche Platform

Free, Paid


Product Hunt


Niche Platform

Free


Product Hunt is where people go to launch (and pre-launch) the best new products every day. Most products are SaaS tools, but you can package any piece of content into a product and promote it on the platform.

Pro Strategy: Convert your content into a pdf, then launch it as a free (or paid) product on Product Hunt.
product hunt book image

Official Website:

https://producthunt.com/

HARO


Niche Platform

Free


HARO is a platform you can use to pitch journalists who are looking for sources to include in their upcoming content. After signing up you’ll be added to the Master HARO list where you’ll get three emails a day at 5:35am, 12:35pm, and 5:35 pm ET.

You can choose to get all reporter enquiries in the Master HARO, or select which industry-specific queries you’d like to get.

Pro Strategy: Build quality links to your site by finding journalists reporting on sites with >30 domain authority in your specific industry (use the Moz browser extension to check domain authority). 

Reply to them within 10 minutes of their submission, as journalists are often on tight deadlines and will pick the first quality sources they can find.

HARO preferences image

Pro Strategy: Install the Keywords Everywhere browser extension, type your topic into the YouTube search bar, then look for YouTube search suggest topics with organic search volume that you can create a video on.

PAID MEDIA PLATFORMS

You choose the product you want to advertise, decide which keywords to target and how much you want to bid, then get started with a small budget.

Pro Strategy: Package your most popular content into an eBook, upload it to Amazon’s Kindle Direct Publishing (KDP) platform, then advertise it using Amazon Sponsored Products Ads.

What Platforms Should You Promote Your Content On?

There’s A LOT of content distribution platforms out there to choose from.

The key is to have a content distribution strategy that focuses on using niche,  social, and paid media platforms to consistently push people to your owned media (aka website, email list, etc).

content distribution platform game plan image

Owned media is where you can build your own audience (retargeting list, email list, and buyers list) so that over time you have your own lists to distribute content to.

To get started:

  1. Pick one platform from the list.
  2. Test promoting your content on that platform for ONE month.
  3. If it works, keep doing it. If not, come back here and try another one.

To keep yourself accountable, download my content distribution checklist and add one platform you’re going to try to the checklist.

Then let me know in the comments below right now:

What’s the one platform you’re going to try?

CONTENT
DISTRIBUTION SERIES

This is a four part series on Content Distribution.

Part 1: Strategy
Part 2: Platforms
Part 3: Channels
Part 4: Tools

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