overall
FROM
CATEGORY: EMAIL MARKETING SERVICES
"Best for Pay-As-You-Go Email Marketing"
TL;DR
Brevo lets you send professional emails without breaking the bank. Pay-as-you-go pricing + built-in CRM + SMS marketing. Brevo grows with you.
Pros
Cons
What is Brevo?
Brevo (formerly Sendinblue) is an email marketing platform where you can send emails, SMS messages, and automated workflows on a low cost.
Our Verdict — Best for Pay-As-You-Go Email Marketing
The Best Part:
Budget-friendly. Brevo’s pay-as-you-go credits allow you to get access to advanced features at a lower cost, perfect for businesses with smaller lists.
The Worst Part:
Steep learning curve. Brevo packs a lot of powerful features that may take some time to fully master.
Get it if you want an affordable, easy-to-use email marketing tool with built-in CRM features.
Best For
Brevo is best for those who want to run advanced multichannel campaigns and only pay for what they use.
Top Features
Go beyond emails. Engage your audience with built-in SMS and WhatsApp messaging tools, to hit them from a multichannel stance.
Set and forget. Set up basic workflows like welcome series, cart abandonment sequences, and transaction confirmations, on a whim.
Built-in CRM. Manage your customer relationships without having to buy access to yet another software, right from your Brevo dashboard.
Hook them in. Group contacts based on their behavior, interests, and more, so you always send the right message at the right time.
Pro lessons. Uncover marketing secrets with Brevo’s insightful blog articles and elevate your email marketing.
What do customers love about Brevo?
- The pay-as-you-go pricing model
- SMS and WhatsApp capabilities
- Built-in CRM
- Beginner-friendly automation features
- Nice deliverability rates
- Drag-and-drop email editor
- Automated send time optimization
- A good free plan
- Sales platform with pipeline management
- Customer service platform
The Bottom Line
Brevo lets you:
- Enjoy a pay-only-for-what-you-send deal
- Run email, SMS, and WhatsApp marketing from one platform
- Automate customer engagement
