overall
FROM
CATEGORY: EMAIL MARKETING SERVICES
"The Email Marketing OG"
TL;DR
Constant Contact lets anyone get started with email marketing easily. Tradition + great results + extended free trial period. Easy email automation.
Pros
Cons
What is Constant Contact?
Constant Contact is the OG email marketing platform, where anyone, including total beginners, can automate, nurture, and convert their email audiences like a boss.
Our Verdict — Best For Beginners
The Best Part:
As O.G. as it gets. Constant Contact has been in the game since 1995. They’re still here because they deliver.
The Worst Part:
Could use stronger automation. Don’t get me wrong, Constant Contact has plenty of cool automation features… but if you’re an email marketing ninja running super complex funnels, you might find a few limitations.
Get it if you want a simple yet powerful email marketing tool that’s easy to set up. No hours of frustration required.
Best For
Constant Contact is best for beginners, or for people who want to spend less time setting up powerful email automations.
Top Features
Take your time. A generous 60-day free trial gives you plenty of time to test the waters and check if you like it. No rush.
Keep it clean. Constant Contact puts soft bounces on a 15-day timeout, before a retry. If it bounces again, they get suspended, and get a "recommended for removal" tag.
Send with confidence. Once you press ‘send’, Constant Contact checks your emails for errors in the default content, missing URLs in buttons, social media icons, placeholder link texts, and much more.
Host online events. Constant Contact can handle invitations, registrations, and even ticketing, for you to run events from your email platform.
Always along. Constant Contact’s mobile app will keep you posted and ready to email, wherever you go.
What do customers love about Constant Contact?
- User-friendly, intuitive interface
- Extensive template library
- Fantastic contact management tools
- Pretty good selection of email automation features
- Great customer support
- Event management tools that allow you to plan and promote events
- Social media integration
- Easy sign-up forms
- Detailed analytics dashboard
- Direct integration with loads of ecom and CRM software
The Bottom Line
Constant Contact lets you:
- Send emails like a pro, even if you’re a beginner
- Test it free, for 60 days
- Create pages, websites, and forms
