GoHighLevel – White-Label CRM for Agencies





"White Label CRM For Agencies"


GoHighLevel lets you replace every piece of software you’re using for your agency. Unlimited clients + websites + courses + CRM + email builders. One fixed monthly price.


  • Everything in one place
  • 1-click email broadcasts
  • Collect recurring payments


  • No landing pages 
  • No video hosting
  • No free migration

What is GoHighLevel?

GoHighLevel is an agency CRM that lets you manage and onboard unlimited clients, run marketing campaigns, and build efficient sales funnels.

Our Verdict — Best CRM For Agencies

Price: Starts at $97/month

The Best Part:

  • Unlimited client accounts. GoHighLevel's Unlimited plan is like an all-you-can-eat buffet, letting you manage as many clients as you can get without any restrictions or hidden fees, all for just $297/month.

The Worst Part:

  • Limited email integration. GoHighLevel lacks direct integrations with popular email tools — your only option is to use SMTPs to do the job.

Get it if you want a scalable solution designed for agencies to manage multiple clients without sacrificing quality or performance.

I recommend you sign up for the 14-day free trial, then get the Unlimited plan for $497/month.

(14-day free trial)

Best For

GoHighLevel is best for digital agencies that want a powerful toolbox that can replace your whole stack of agency tools.

Top Features

  • Kick Zapier to the curb. Leverage GoHighLevel's built-in tools to seamlessly manage payments, client communications, and sales funnels, all under one roof. That will save you time and money spent on tools such as Kajabi, ClickFunnels, and Mailchimp.

  • Cash in without extra fees. Connect your Stripe account to GoHighLevel and enjoy zero payment processing fees, helping you to maximize profits and keep costs low.

  • Maximize efficiency with asset cloning. GoHighLevel's Snapshots feature allows you to effortlessly duplicate entire funnels, campaigns, and settings across multiple client accounts.

  • Ditch the pricey ClickFunnels subscription. Use GoHighLevel’s intuitive website builder to effortlessly create stunning sites for your clients without piling up an additional software subscription.

  • Stay organized with a full-on CRM. Manage contacts, add notes, phone numbers, and messages seamlessly, with GoHighLevel's well-integrated CRM system, keeping every detail organized and accessible.


GoHighLevel offers three pricing plans:

  • Starter: $97/month for agencies that want a solid platform to capture, nurture, and close leads, for a single account.
  • Unlimited: $297/month for growing agencies that want a scalable CRM solution that can be integrated through APIs and customizable branding, with the option to add unlimited client accounts.
  • HighLevel Pro SaaS Plan: $497/month for agencies that want to sell their own white labeled version of GoHighLevel.

Annual plans provide a 17% discount.

Try GoHighLevel today with a free 14-day trial.

What is GoHighLevel used for?

GoHighLevel is used for managing client accounts, automating marketing campaigns, and streamlining agency work.

Who is the owner of GoHighLevel?

The owner of GoHighLevel is Shaun Clark, who launched the tool in 2018.

Does GoHighLevel work with Google Ads?

Yes, GoHighLevel can integrate with Google Ads to track and manage your PPC campaigns.

What is CRM in marketing?

In marketing, CRM (Customer Relationship Management) refers to the software tools and systems used by businesses to manage customer interactions, track leads and prospects, and nurture relationships.

What do customers love about GoHighLevel?

  • Unlimited accounts at a fixed monthly price — $297/month
  • Sleek sales funnels and landing page creation
  • Course management with built-in video hosting at no extra cost
  • Streamlined appointment booking that converts more leads
  • Targeted campaigns across for multiple marketing channels
  • White-label customization, down to the URL — clients only see your brand
  • Smooth integration with popular payment apps
  • High-converting email campaigns and autoresponder management
  • Top-tier support and growth-focused resources
  • User-friendly desktop and mobile app
  • Time-saving marketing automation for follow-ups, bookings, and more
  • Nurture leads with professional SMS templates 
  • Digital agency-centric platform with targeted solutions
  • Strengthened customer relationships through the built-in CRM
  • Seamless client account management with unlimited sub-accounts

The Bottom Line

GoHighLevel lets you:

  • Supercharge your agency's scalability with the Unlimited plan.
  • Tailor workflows, campaigns, and integrations for each client’s needs.
  • Simplify daily tasks by using an all-in-one CRM platform.

You can get started with a free 14-day trial.


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